Episodes

Ep19: Will & Grace-less

Oct. 17, 2017

We watched the new Will & Grace, and at the risk of losing diehard fans, we have some ideas about how it relates to your business. This week, Eliot and Jodi talk about knowing your value, and the importance of white space. Why is all of that...

Ep18: The Agony and Ecstasy of High Expectations

Oct. 10, 2017

This week, Jodi and Eliot talk about the psychology of loss, VIP sections, and goldfish the size of a continent, terrorizing the ocean. It all makes sense in the context of the divide between your own expectations, and those of your clients.  ...

Ep17: Laser Focused Apathy

Oct. 3, 2017

This week, Jodi and Eliot talk stereo equalizers, Top Gun, and goals, and how they all relate to your business.   Why is that important for business? Sometimes, defining a minimum can be more important than, or at least as important as,...

Ep16: Being Ready Is Overrated

Sept. 26, 2017

This week, Jodi and Eliot talk about bringing the wrong size of clothes into the dressing room, comedian Kumail Nanjiani, and Jodi’s seeing eye dog, which is apparently our team member Kristi. And somehow, it all makes sense relative to this weeks...

Ep15: Empty Out Your Trophy Room (With Chris Brogan)

Sept. 19, 2017

This week, Jodi and Eliot talk about jiu jitsu, palm writing, and other interesting things that totally make sense once you listen to the episode.      Why is that important for business? The whole premise for this episode is based on a...

Guest: Chris Brogan

Ep14: I've Had It Up to Here With You People!

Sept. 12, 2017

This week, Jodi and Eliot talk about how emotions in business relate to dental hygiene and peanut M&Ms. Trust us – it makes sense.   Why is that important for business? Often people are apologetic about the emotional component of their...

Ep13: PLEASE Don't Say Please.

Sept. 5, 2017

PLEASE Don’t Say Please What does thawing bait in the microwave have to do with boundaries in business? This week, Jodi and Eliot discuss hard boundaries and why it’s not always kind to be polite.  Why is that important for business? Often,...

Ep12: Corporate Imposter Syndrome

Aug. 29, 2017

Tamsen Interview This week, Jodi and Eliot interview Tamsen about when Imposter Syndrome shows up in organizations.  Why is that important for business? Imposter Syndrome is usually an issue with individuals: perfectly accomplished people who are...

Ep11: Cringe-worthy Compliments

Aug. 22, 2017

This week, Jodi harasses Eliot into seeing how critical it is to be able to take a compliment. Why is that important for business? Knowing your value, and using it as a foundation for growing your business, is the only way to create a truly wonderful...

Ep10: Two Tickets to Paradise

Aug. 15, 2017

Have you ever had someone throw up a barrier when you are just trying to determine if you want to work with them? This week, Eliot and Jodi talk about how a $50 charge at a travel agency might relate to your business. Why is that important for...

Ep09: We've seen your hustle. Let's see your Hooky.

Aug. 8, 2017

Nutrition and business – how much do they have in common? This week on So Here’s My Story, Jodi and Eliot talk about the importance of taking a break, in nutrition, and in business. Why is that important for business? In nutrition or in business,...

Ep08: My Safeword Is Cinnamon.

Aug. 1, 2017

Why would you need a safe word in business? This week on So Here’s My Story, Eliot and Jodi talk about clients we don’t love. Why is that important for business? What do you do with clients that you feel like you can’t do your best work with?...

Ep07: Just Say... THAT.

July 25, 2017

Just Say… THAT What could parenting anger possibly have to do with business? This week on So Here’s My Story, Eliot and Jodi talk hard conversations and, somehow, Sam Shepard (except, she REALLY meant Sam Elliott!!). Why is that important for...

EP06: Ever Been "Business Depressed?"

July 18, 2017

This week, Jodi and Eliot talk about how motivation and routine are linked, and what filing cabinets and pit stops on a race track have to do with business. Why is routine important for business? When we are especially busy or stressed, it is easy...

Ep05: Christmas in July...?

July 12, 2017

Christmas in July… We know – Christmas is a weird topic in the middle of the summer. But this week, Jodi and Eliot explore what Christmas traditions share with business structure, and what to do when neither are making magic any more. Why is that...

EP04: How can a couples' massage POSSIBLY leave you cranky...?

July 5, 2017

How could a couples' massage possibly leave you cranky...?  What do couples’ massages and unfulfilled expectations have in common? Probably not what you think! This week, and Jodi and Eliot talk about how a clear process can be just as...

Ep03: When Leadership = Looking Dumb?

June 27, 2017

When Leadership = Looking Dumb?  “Are we weird?” is the topic at hand this week, and Jodi and Eliot talk about how a lot of business people feel that they should have the answers to all of the business questions that pop...

Ep02: Rule Number One

June 21, 2017

Rule #1 What do a parking ticket and a cashier’s cheque have to do with business? This week, Eliot and Jodi talk about the importance of not making things complicated for your customers, and the difference between process and outcome. Why is that...