Episodes
Ep83: When The Customer Needs to Hear NO
Jan. 22, 2019
Going into an audition as an actor, you have to make a decision about how you are going to play a character. You can play it as you think the director wants to see it, or you can make your own choices about who the character…
Ep82: Priority Hack
Jan. 15, 2019
Most businesses dream about having their best year ever. But that doesn’t mean it comes without new problems and without competing priorities. There’s a limit to what you can say no to and still have the full life you want, …
Ep81: Business Karaoke
Jan. 8, 2019
A night of karaoke might not seem like the most logical place for an epiphany about company culture. But that’s the beautiful thing about using stories to talk about business – you never know from where the lesson will come.…
Ep80: Ever Been Business Depressed
Dec. 18, 2018
Motivation – Morning Routine This week, Jodi and Eliot talk about how motivation and routine are linked, and what filing cabinets and pit stops on a race track have to do with business. Why is routine important for business…
Ep79: Embarrassment
Dec. 11, 2018
It can be hard to ask for help, especially when the stakes are high or when you are supposed to be the leader. Almost as hard as asking for help in finding the small lump in a polyurethane testicle. Why is that important fo…
Ep78: Fault
Dec. 4, 2018
We often don’t see the way we are influencing and affecting those around us. We don’t make the link from our behavior to what we see pervade our company culture. And then – like so many of our episodes - a trip to the bathro…
Ep77: When Time Does Not Equal Money
Nov. 27, 2018
Time is a valuable commodity, and we hope all of our listeners properly value their time. We also know that our time does not inherently have the same value to others, including our clients. And that’s why we ask the import…
Ep76: Being Sold
Nov. 20, 2018
You can learn important business lessons from just about any source, including a squeegee kid with a surprisingly nuanced sales approach. Why is that important for business? The biggest challenges you will encounter when d…
Ep75: Hijacked Meetings
Nov. 13, 2018
Audience Q&As can quickly devolve. Someone wants to share a story instead of a question; someone else wants to demonstrate their own expertise and “teach from the seats”. No one seems to know how to ask a succinct and releva…
Ep74: Confidence - An Origin Story
Nov. 6, 2018
Have you ever been in a conversation with someone who ignores the substance of the conversation, and instead present themselves as an authority based on their experience or resume, instead of their response to the issue? Thi…
Ep73: I Would Have Hired You But
Oct. 30, 2018
How hard are you making people work to hire you? Sometimes in business, people make it hard to give them money. Like you are drowning, and they need you to fill out twelve forms in triplicate to order your life preserver. In…
Ep72: Deeper Connections - LIVE FROM NYC
Oct. 23, 2018
In this episode, we are podcasting live from the National Association of Broadcasters Show New York and talking about fist-bump people, Jewish high holidays, and genuine human connection. Why is that important for business…
Ep71: Quitting
Oct. 16, 2018
When her son wants to quit something, Jodi and her husband must decide if they want to encourage him to stick with his commitments or applaud him for knowing what he wants. And this common parenting dilemma brings us to some…
Ep70: Komen
Oct. 9, 2018
Eliot recently spent 3 days walking 60 miles for the Susan G. Komen foundation, and as usual, came home with a bunch of ideas for what your business can learn from the experience. In this episode, we’ll talk about company cu…
Ep69: In Sickness and In Health
Oct. 2, 2018
When illness befell the Hume household, Jodi learned an important lesson about empathy, and how bad we can be at empathizing if we haven’t experienced something for ourselves. It turns out, empathy involves more than emotion…
Ep68: Platitude Smackdown
Sept. 25, 2018
Business platitudes: they aren’t wrong, but they also aren’t right. And they annoy Jodi. So let’s talk about them! Why is that important for business? There are many business platitudes around leadership – how many leaders t…
Ep67: The Devil
Sept. 18, 2018
Ep 66 It’s starts with a movie and this famous dialogue: “What do you think the Devil is going to look like if he's around? …He will be attractive! He'll be nice and helpful. He'll get a job where he influences a great God-f…
Ep66: Max Leadership
Sept. 11, 2018
Sometimes, all you need is a public restroom and a therapy dog to teach you some important lessons about leadership. This episode is such a time. Why is that important for business? The episode starts with a story about a …
Ep65: Fresh Start
Sept. 4, 2018
Ep 65 Ah, September. Not only does it usher in the birthdays of your two favorite podcasters, but for many (or just Jodi) it is also a time for fresh starts. And even if you don’t naturally feel this fresh start energy, ther…
Ep64: Secret Burger Joint
Aug. 28, 2018
Ep 64 You know all those things you have to do in business, but you really dislike? What if it were possible to strip your business down to just the necessary and even – gasp – the enjoyable? In this episode of So Here’s My …
Ep63: Not Giving a Dam
Aug. 21, 2018
Not just any host of a popular podcast would be able to turn a disagreement with their spouse into a lesson for business. But that’s exactly what happens in this episode, as we discuss the layers and nuances of “good enough”…
Ep62: Seattle or San Diego?
Aug. 14, 2018
Sometimes... you need to stop and get out the map. Yessss... we know it's 2018, but WAZE just doesn't WORK for the metaphor we're trying to use in this week's episode. Today, Jodi & Eliot explore getting stuck, spinning your…
Ep61: When To Sweat The Small Stuff
Aug. 7, 2018
In this episode, we talk about how the little things more than just count – they are what make up people’s first impressions of your business. Why is that important for business? People are making judgments about the details…
Ep60: Care and Feeding
July 31, 2018
Ep 60 It turns out, customers are a lot like cats – they are a lot happier when you follow their specific care and feeding instructions. Everyone has different priorities, different things that they care deeply about. In th…